techpr
03-04-2007, 07:00 PM
Today, hotspots are the new cold spots. WI-FI service is quickly becoming the air-conditioning of the Internet age, enticing customers into restaurants and other public spaces in the same way that cold “advertising air” deliberately blasted out the open doors of air-conditioned theaters in the early 20th century to help sell tickets.
More... (http://digg.com/tech_news/What_Starbucks_Can_Learn_From_the_Movie_Palace_2)
More... (http://digg.com/tech_news/What_Starbucks_Can_Learn_From_the_Movie_Palace_2)